Musical.ly drops its fourth app, a video messenger known as Ping Pong

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Musical.ly, the tween and teenage targeted lip-syncing app, has simply dropped any other app onto the App Store. Days in the past, the corporate introduced a video messaging app known as Ping Pong at the App Store, in what seems to be a take a look at forward of a public debut. This is the fourth app for the unexpectedly rising Shanghai-based startup, whose flagship app had over 100 million customers as of ultimate fall, and whose reside video streaming app Live.ly was higher than Twitter’s Periscope most effective months after its arrival.

The startup, which additionally has places of work in San Francisco, was once valued at $500 million when elevating its ultimate spherical of $100 million again in May. At the time, it had 60 million customers and was once nonetheless rising. Soon after the scoop of its investment hit, Musical.ly introduced a 2nd app, Live.ly, which aimed to compete with Facebook Live and Periscope through providing some way for its customers to have interaction with every different in real-time.

The thought, defined co-CEO Alex Zhu, was once to capitalize on a pattern the corporate had begun to peer on its flagship utility – this is, customers have been sharing greater than song, they’d discovered.

More not too long ago, Musical.ly introduced a 3rd app known as Squad, which additionally concerned with transferring Musical.ly’s person base in a extra social course, the place they have interaction with every different. A easy workforce video chat app, Squad was once launched in early January with little fanfare, past being noticed on Product Hunt.

Many when put next the brand new arrival to Houseparty – any other teen-focused workforce chat app from the corporate at the back of Meerkat, the forerunner within the reside streaming video area that was once temporarily taken over through the likes of Periscope and Facebook Live.

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Above: Squad

Ping Pong, in the meantime, seems to be not anything greater than an iteration on Squad, with the exception of that as an alternative of supporting workforce video chats, the app permits for one-to-one video messaging. Likely, the objective this is to peer if customers want to speak in real-time, or in the event that they would favor one-to-one, asynchronous video messaging.

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Above: Ping Pong

Neither of those apps have a large person base at the moment. Squad is ranked #318 within the Social Networking class at the App Store. Ping Pong, which is emblem new, is ranked #700 within the Social Networking class, in the meantime. There isn’t a lot social networking chatter about Ping Pong both and, not like Squad, Ping Pong lately isn’t permitting sign-ups.

The app doesn’t save you sign-u.s.at once by the use of an error message. Rather, it seems that the app is simply no longer in a position for primetime – the sign-up display will get caught all through loading. Trying to enroll by the use of Facebook additionally doesn’t paintings, however oddly refers back to the app as “chacha,” that may be a code identify. (Though there may be, in all probability coincidentally (?), a ChaCha video chat app from Beijing. It’s unclear if the 2 are comparable, then again.)

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TechCrunch reached out to Musical.ly a couple of instances beginning this weekend, however the corporate – which is notoriously media-shy – has no longer but replied to our requests for remark.

Ping Pong is reside right here at the App Store if you wish to view it, however be aware that it’s no longer lately operating.

Neither Ping Pong nor Squad are to be had on Google Play, despite the fact that that retailer does host an optimized model of the corporate’s major app, Musical.ly Lite.



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André LePeq

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